4 Tenets of Growth: How CEOs Can Drive Results & Profits in 2011
- Tenet One: Refine Your Customer Acquisition Strategy
- Stop selling and start nurturing. Nurture marketing targets customers’ needs, as expressed in the multitude of social connections and interests they chart online.
- Tenet Two: Learn How to Maximize your Health Care Options
- Use the changes in the landscape of employer-sponsored health care as an excuse to take a good look at your current benefits situation.
- Tenet Three: Go Green
- Set a sustainability plan in motion by 1) assessing the baseline 2) indentifying best opportunities 3) formalizing what small steps you can immediately take.
- Tenet Four: Become an Efficiency Machine
- Implement daily plannings, including scheduling time for priorities.
- Get your business strategy onto a one-page document.
Source: Vistage International


