Wong Kah Cane

Wong Kah Cane holds a BBA(Hon) from Universiti Utara Malaysia and started his career in local consulting company – Brain Network (M) Sdn Bhd in 1992. Wong joined Eu Yan Sang in year 2000, position last held in 2016 is Senior General Manager. He was among the three core top management members, the team transformed this traditional company into a modernized retailer brand and sales has grown 5.5 fold (into more than 200M) in those 16 years.

He was mainly responsible in sales and marketing strategies, business development, product and corporate branding. Wong’s main strength is in strategic decision making, able to lead a strong and proactive working culture and build a team of marketers and sales force with excellent execution power. Wong was the key person behind building the in-house training material and operation menu, trained the in-house trainers and embarked on industrial good practices. Apart from leading the sales team, Wong was also leading the marketing department which initiated the brand transformation including those remarkable CSR programs like One Year One School, Bucket Of Gold, Teacher Appreciation in Spring and etc. In achieving the high sales growth, Wong has also launched a lot of new product development programs and product branding exercises. Wong has a lifelong belief: “People Make The Difference”.

He left Eu Yan Sang in 2016 and took up the challenge to transform another famous cookware brand in Malaysia, Buffalo. In November 2019, Wong was appointed as the Deputy CEO of Malaysian Timber Council to introduce the transformation plan for the timber industry.

Wong also provide private consultation in the area of business transformation and marketing.

Email : [email protected]

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